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The “Hawkeye in the Morning” Show
Email Hawkeye: [email protected]
Email Michelle: [email protected]
Mark “Hawkeye” Louis is host of the longest running FM Morning Show in Dallas – Fort Worth. He is on the Board of Directors of the BMW Dallas Marathon, which benefits the Texas Scottish Rite Hospital for Children. He is a member of the Country Radio Hall of Fame, the Texas Radio Hall of Fame and winner of the Billboard Air Personality of the Year and the Academy of Country Music DJ of the Year. ____________________________________________________________________________________________________ Michelle Rodriguez is born and raised in Dallas and is a proud Aggie. She was voted one of D Magazines’ top Radio Personalities for the Metroplex and has been at New Country 96.3 for 10+ years. Hawkeye and Michelle have been leaders in the community, raising millions of dollars for Cook Children’s Hospital, supporting veterans with mobility issues with their Pet For A Vet campaign and helping fight hunger with Hawkeye and Michelle’s Feed the City. Hawkeye and Michelle have been nominated the last three years for the National Association of Broadcasters, Marconi Award, the highest award in the industry. We invite you, the GOOD PEOPLE to be part of the show – Just call or text us at 888 787 1963

 

 

Pet For A Vet names chosen – Toby and Dolly

Pet For A Vet names chosen – Toby and Dolly

Thank you to all who donated and voted for names for our latest puppy to be added to the rosters of service dogs for US Veterans with mobility issues. THe name you chose for our latest pups: Toby and Dolly Pet for a Vet is an effort of New Country 96.3 and the Hawkeye in…

Michelle Didn’t Think This Tattoo of Herself Was Real

Michelle Didn’t Think This Tattoo of Herself Was Real

Michelle didn’t believe this was a real tattoo that a listener had tattooed on his leg, Hawkeye was able to confirm with additional pictures that were sent to him. Check it out below. This was originally a picture published in D Magazine. Also featuredon the Tattoo: Ella Langley and Billy Bob’s

Hawkeye Auction’s his 17,000 Baseball Card Collection for Cook Children’s Hospital

Hawkeye Auction’s his 17,000 Baseball Card Collection for Cook Children’s Hospital

Over $11,400 Raised Since 1988, he’s been “Hawkeye” to the loyal listeners of NEW Country 96.3 KSCS, which makes him the longest-running on-air FM radio personality in Dallas-Fort Worth. That’s impressive enough. But he’s got the awards and accolades to accompany the longevity, among them Personality of the Year statues from the Country Music Association…

Hawkeye & Michelle’s ‘10,000 for the Troops’ FINAL COUNT: 152,869!

Hawkeye & Michelle’s ‘10,000 for the Troops’ FINAL COUNT: 152,869!

Thanks to you the good people, you helped us collect 152,869 cards and letters that will go to troops overseas who won’t be able to spend the holidays with their families. THANK YOU from everyone here at New Country 96.3! On behalf of Hawkeye, Michelle, Tom, Rachel Ryan, Al Farb and the entire promotions and programming staff…

Hawkeye and Michelle at the CMA’s

Hawkeye and Michelle at the CMA’s

Hawkeye and Michelle recently visited the 2023 Country Music Association where they were awarded Major Market Broadcast Personalities of the Year. A few pictures of the evening:

Hawkeye named 2023 Outstanding Eagle Scout

Hawkeye named 2023 Outstanding Eagle Scout

On October 17, 2023, Hawkeye was named a 2023 Outstanding Eagle Scout by the National Eagle Scout Association and Dallas’ Cirlce Ten Council. Hawkeye became an Eagle Scout while part of Troop 182 in Honolulu, Hawaii. The National Eagle Scout Association recognized Hawkeye for his activities in the community: raising money and volunteering for Cook…

The New Country 96.3 Online Museum

The New Country 96.3 Online Museum

In honor of the 50th Anniversary of New Country 96.3 KSCS Radio in 2023, we have officially opened the New Country 96.3 Online Museum. Enjoy a variety of great segments from the past 50 years, and incredible photos and memories from the last 5 decades.  Check back frequently for new additions to the Online Museum.…

Hawkeye Pays Off Bet In Times Square (and upsets his wife)

Hawkeye Pays Off Bet In Times Square (and upsets his wife)

Recently, Hawkeye and Michelle went to New York City for the Marconi Awards. While there, Hawkeye put on his Halloween Costume to pay off his bet for losing the Sate Fair Midway Olympics. His task, to take pictures with 4 tourists on Times Square along with all the other characters who populate the block. However,…

Hawkeye’s Statue Unveiled – Celebrating 35 Years

Hawkeye’s Statue Unveiled – Celebrating 35 Years

To celebrate Hawkeye’s 35th anniversary at New Country 96.3 (KSCS), we unveiled a 3D printed statue to honor him. Mark Cuban has allowed for it to be displayed for a week outside the American Airlines Center. Check it out below. Hear Mark Cuban approve the statue to be displayed for one week outside the American…

Meet our latest Pet for a Vet named “Dorsey”

Meet our latest Pet for a Vet named “Dorsey”

A big thank you to all the good people who donated to our Pet for a Vet 2023 campaign. Our latest dog, named Dorsey (a name you chose) will start its two years of training before being adopted by US Veteran with mobility issues.