Card collection: October 17 – November 19
How to participate
Write a card
Share a personal message of gratitude and support. Read the beneficiary’s card-writing guidelines before you begin.
Find a location
Choose a participating drop-off location near you, or use the mailing address below.
Drop it off
Bring your cards during the October 17 – November 19 collection period. Every card helps us reach our goal.
About the card drive
A handwritten card can carry a powerful message: you are appreciated, and you are not alone.
Benefitting Holiday Cards for our Military Challenge, this effort connects our community with US troops, veterans, and service families through personal expressions of respect, caring, and gratitude.
In 2023, the organization sent its millionth card and celebrated 20 years of signing cards for our warriors.
Support Holiday Card ChallengeDrop-off locations
Choose a city to see participating locations and directions. Drop off your cards October 17 – November 19.
Prefer to mail your cards?
You can also mail or deliver your cards directly to us at the address shown here.
Attn: Hawkeye & Michelle’s 10,000 for the Troops
3090 Nowitzki Way, Suite 400
Dallas, TX 75219
Join us for the finale broadcast
November 20 · 6am – 10am
Join New Country 96.3 and Hawkeye in the Morning at PNC Plaza outside the American Airlines Center. Drop off your cards and chat with Hawkeye, Michelle, and Tom.
PNC Plaza at American Airlines Center
3090 Nowitzki Way, Dallas, TX 75219
Photos from last year’s card drive
From the first drop-off to the final box packed, our community makes this possible.
Thank you to our partners
Our partners help collect your cards, provide supplies, print posters, and get your messages to the people who need them.
Presenting sponsor & collection partner
Supply pickup & card delivery
Collection partner
Poster printing & collection partner
Scouting America
Collecting and delivering your cards
Averitt helps drop off supplies, pick up cards, and deliver them to Holiday Cards for our Military Challenge.
Thank you to Fifth Third Bank, IHOP, and FASTSIGNS for providing collection points, and to FASTSIGNS for printing our campaign posters.
Questions & resources
Print a Fun Page
Download Hawkeye & Michelle’s Fun Page to print, color, and include with your holiday cards.
Download the Fun Page (JPG)Open the image, save it, and print in landscape orientation.
What should I write in my card?
Write a personal message of gratitude and support. Check the beneficiary’s card-writing and sending guidelines for their instructions.
When can I drop off my cards?
The collection dates listed for this campaign are October 17 – November 19. The finale broadcast is November 20, from 6am to 10am at PNC Plaza.
Can I mail my cards?
Yes. Send them to Cumulus Radio, Attn: Hawkeye & Michelle’s 10,000 for the Troops, 3090 Nowitzki Way, Suite 400, Dallas, TX 75219.
How else can I help?
Share the campaign with friends, download a campaign poster, or donate to Holiday Card Challenge.
Watch: 10,000 for the Troops FAQs